You know that they say, “The money is in the list” and nothing can be more accurate than that. Building your email list, outside of creating and promoting offers, is your number one job if you’re wanting to run an online business or use online marketing to improve the...

Monitoring website traffic is critical. It will prepare you to write better-targeted ads, strengthen marketing initiatives and create a higher converting website. 

You’ve seen and heard it mentioned many times: Using data from analytics to enable you to do more of...

Your audience hangs out in different places both online and offline. When you join them in their online groups and natural environment become attentive. Take note of the what they like and dislike.

Over the years, I have heard many stories of small business owners who have had their website held hostage. They entrusted a web designer to create a website depicting their brand and they ended up not completing the job. When attempts were  made to reach the designer,...

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